Business

Twitter Announces Plans To Share Ad Revenue With Verified Creators

Elon Musk, CEO of Twitter, announced that, effective from Friday, Twitter will start sharing ad revenue with some creators.

Gatekeepers News reports that the new policy applies only to ads that appear in a creator’s reply threads. The user must be a subscriber of Blue Verified, Musk said.

Musk, however, did not give details about the percentage of revenue that would be shared with users.

“Starting today, Twitter will share ad revenue with creators for ads that appear in their reply threads. To be eligible, the account must be a subscriber to Twitter Blue Verified.”

Musk has focused on introducing new plans for Twitter Blue subscription service, which offers the sought-after “verified” badge.

In a separate tweet, Musk said on Friday that legacy Blue Verified would be scrapped in a few months as it was “deeply corrupted”.

“Twitter’s legacy Blue Verified is unfortunately deeply corrupted, so will sunset in a few months.”

Fehintola Ambali-Salam

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