Airtel Africa has appointed Nigerian telecommunications executive Goriola Bakare as its group home broadband experience lead, effective October 1, 2026.
T reports that the appointment is expected to strengthen the telecommunications company’s home broadband strategy across its operating markets, with a focus on customer acquisition, digital engagement, customer retention and sustainable business growth.
In a statement on Tuesday, Airtel Africa said Bakare would work with its operating companies to improve customer experience and develop scalable commercial models for broadband expansion.
“In his new role, Bakare will help shape Airtel Africa’s Group Home Broadband experience agenda, working with operating companies to strengthen customer acquisition, improve digital engagement, support customer retention and develop scalable commercial models for broadband growth,” the statement said.
The company described the appointment as another milestone in Bakare’s career at Airtel, where he has held senior positions covering commercial strategy, product development, digital innovation and business performance.
Before his latest appointment, Bakare served as acting director of home broadband business at Airtel Nigeria from October 2024 to March 2026.
During that period, he oversaw the unit’s commercial performance, including revenue growth, product strategy, customer acquisition and retention, customer lifecycle management and strategic partnerships.
His responsibilities also included developing broadband products and solutions, identifying new commercial opportunities and implementing initiatives to strengthen Airtel Nigeria’s position in the home connectivity market.
Bakare previously served as head of products at Airtel Nigeria, overseeing product strategy and innovation across voice, data and broadband services.
His other roles at the company included head of strategy, partnerships and commercial project management office; head of home broadband products, pricing and solutions; and manager of content and innovation.
He joined Airtel in 2009 and has since held positions spanning finance, strategy, digital products and broadband management.
Before joining the telecommunications company, Bakare worked at Skye Bank and Pacific Holdings.
He holds a bachelor’s degree in banking and finance and a Master of Business Administration in strategic management from Babcock University, Nigeria.
Bakare is also an alumnus of Airtel Africa’s inaugural India-Africa global accelerator programme.
